Original title: DIGITAL TRANSFORMATION OF BUSINESS MODELS — BEST PRACTICE, ENABLERS, AND ROADMAP
Digital transformationA change in how a business operates or creates value using digital means. means changing how a business modelA description of how a business creates and delivers value. works through digital means. The paper reviews earlier writing to clarify what that transformation means. It then sets out phases, activities, and results as a structured approach. Examples show how the approach and possible enablers apply in practice.
Imagine reorganizing a kitchen so meals can be made more smoothly. It is hard to change everything at once without knowing what to do, in what order, or what each step should achieve. In this paper, the kitchen’s routine stands for a business model, and the proposed phases and activities provide a route for changing it with digital tools.
Businesses may know they need to change how they work, but lack a clear way to organize that change. This paper offers a definition and phases for transforming a business model, plus examples of factors that can enable the process.
The abstract describes a literature review, a proposed structured approach, and examples. It does not report how the approach performs in practice, how broadly it has been tested, or whether it improves business outcomes.
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DIGITAL TRANSFORMATION OF BUSINESS MODELS — BEST PRACTICE, ENABLERS, AND ROADMAP — Daniel R. A. Schallmo, Christopher A. Williams, Luke Boardman — International Journal of Innovation Management — doi:10.1142/s136391961740014x
Abstract licence: CC BY
Explanation generated by Synthesis from the abstract — it is not the original paper.