Original title: Climate Change Coverage in The Guardian, 2010–2025
Fabian Dablander, Simon Wimmer, Jonas Haslbeck · September 2026
News shapes how we think about the climate crisis. Researchers wanted to see what one major newspaper, The Guardian, actually focuses on when it writes about climate change. They used artificial intelligence models to scan through thousands of articles published between 2010 and 2025. The tools evaluated how well the stories covered real scientific causes, impacts, ways to cut emissions, and ways to adapt to changes. They found that reporting jumped significantly after 2018 and stayed high. However, the news mostly highlights fossil fuels and clean power. Crucial topics like farming, overconsumption, wealth gaps in emissions, and economic growth appear far less often. Articles also give much less space to adapting to climate change than to its causes or impacts.
Imagine you are packing for a vacation. You focus on getting the right clothes for sunny beaches, but you never pack an umbrella or a raincoat. When a sudden storm hits, you are stuck indoors. In this paper, The Guardian's climate coverage spends most of its time on causes and ways to prevent climate change, similar to packing for sunny weather. It spends much less on preparing for the effects already happening, which is like forgetting the rain gear. The result is a reader who is underprepared for the full range of climate realities.
Media coverage shapes what the public and politicians treat as urgent. This study reveals that even The Guardian, known for strong climate journalism, gives less attention to adaptation and underreports issues like overconsumption and agriculture. That means readers get an incomplete picture of the full range of changes needed.
The study only examines one newspaper, so it does not represent all media coverage. It measures how often topics are mentioned, not whether the coverage is accurate or effective. The AI tool may also misclassify some articles, though the method was validated.
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Climate Change Coverage in The Guardian, 2010–2025 — Fabian Dablander, Simon Wimmer, Jonas Haslbeck — SocArXiv — doi:10.31235/osf.io/hy6re_v3
Abstract licence: CC BY
Explanation generated by Synthesis from the abstract — it is not the original paper. This is a preprint, so it hasn't necessarily been peer reviewed.